What are Extended Slideshows?
They're what you are thinking of.
When you are thinking of video marketing, extended slideshows are usually the style of video that first come to mind.
Stand alone or string them together. Add a new logo blast at the beginning or an outro call-to-action at the end.
And nothing else grabs and holds that attention for you better than the combination of top class animated video and leading edge, mind-blowing, interactivity - including dynamic personalised video and dynamic localised video.
Theses short, information and image packed extended slideshow blasts are perfect for grabbing attention on all social media platforms.
Don't forget to ask us too, about our dynamically personaled video eMail campaigns that are proven to substantially multiply your success rate.
Or, as a personal user with your own web site, what a better way to create a sensational career rocketing resume, a holiday postcard, or even a video wedding album that can be viewed and enjoyed for many years to come?
8. Video Encourages Social Shares
In the 8th annual Social Media Marketing Industry Report Michael Stelzner stated that 60% of the social marketers used video content in 2015 and 73% of the total respondents planned to use it in 2016. And they sure did.
Social networks also encourage video content with their new features. Facebook has launched 3600 Video, Live Video, and Lifestage (A Video-Centric App for Teenagers). Instagram put in place 60-Second Videos & Instagram Stories, Twitter has Periscope. And YouTube is the second most popular social network in the world.
However, in a social media context, video marketers must remember that people share emotions, not facts. 76% of users say they would share a branded video with their friends if it was entertaining. So create fun entertaining videos to encourage social shares. Emotions are not exactly ROI but social shares can increase traffic to your site, and you can take it from there.
people-share-emotions - not facts
consumers, we aren't after all the bells and whistles as much as the solutions they provide. In other words, we don't want to know what brands are selling -- we want to hear, read, and watch stories of people who have the same challenges we do.
Video builds trust and credibility. ...
Video encourages social shares.
Trust is the foundation of conversions and sales. But building trust should be a goal on its own. The whole concept of content marketing is based on trust and creating long-term relationships. Stop selling and let the people come to you by providing them interesting and useful information. I couldn’t have said it better than Mark Schaefer, the Executive Director of Schaefer Marketing Solutions:
The new era demands a focus on ignition, not just content, on trust, not just traffic, and on the elite people in your audience who are spreading and advocating your content.
Video builds trust and credibility.
Video is the perfect way to create a personality for your company and your brand, enabling you to connect with your viewer and earn their trust. 90% of users say that product videos are helpful in the decision process. The more videos you have to help educate and inform your customers, the more you will build on that foundation of trust. And trust translates to sales.
PRO TIP: Don't be limited by the names that we have used for these templates or the colors, images and text in them - they are all fully customisable to fit exactly with your needs.
Select a template more based on the presentation and impact factors that appeal to you and we can start building from there.
You will only be limited by your own imagination.
Do yourself a favour, and take the time to fully investigate the many ways that we can make your video's stand out and work for you, then get your own creative juices working and let us show you how we can bring them to life.