Our whiteboard animation videos utilize two powerful forms of persuasion: visual content and storytelling.
Recall of the content is better when what is seen and heard converge to leave a lasting impression.
Text based videos alone run the risk of becoming terribly… boring.
That's where whiteboard animation video can come in to spice up your content with shiny objects, surprises and stories that tug at the heartstrings.
Whiteboard animations are just more engaging and are designed to capture, and keep, your audience's attention from within the first few seconds and onwards.
That's because they are hand drawn right in front of the viewer, and our animated sketch VideoKardz really do add the personal touch to your marketing and special event videos.
These types of videos take advantage of the short attention span of the average viewer. By keeping the viewer's eyes focused on the constantly changing images, it's possible to keep people paying attention.
They also incorporate the inherent science of 'mirror neurons' which make you feel good and take action.
These mirror neurons fire when you watch someone else do something, but they give you the feeling that you are doing it yourself.
Italian scholars have theorized that when you watch a hand drawing, your brain reacts as if you, the audience, are drawing the illustration. That then creates a strong association with it and adds to the audience's desire to continue watching and being glued to the screen.
It's what makes our whiteboard animation videos feel so human. And what strengthens the audience's bond with you and your message.
Show your friends your whiteboard animation, and see them become interested and watch their eyes light up.
This type of animation can be combined with a convincing voiceover to make the presentation even more informative and interesting.
It really is the high level of attention that is so actively sought after by most marketers.
Plus viewers gain an increased drive to make a plan based on what they are learning and follow through with the call to action at the end of the video.
In addition to these advantages, you also gain the exceptional results that are associated with videos in general.
If you don't see anything that immediately grabs you for your business in the examples below, no worries there either. Just talk to us via eMail or FB Messenger, as we have literally hundreds more in stock that we are not able to display here.
Plus, if you are looking to create an even more tailored and engaging story for your business, please be sure to check out our Custom Interactive Marketing Videos page.